Any information will strengthen the movement! Whichever animals are chosen as the “flagship species” will also have a huge effect on public opinion. If they are small animals that the majority of the public have never heard of then it will not have much of an effect. However, with that being said, if the list consists of well known and I hate to say it but “cute” animals that women think are attractive, this will strengthen the movement. Also which animals are chosen will impact the amount and quality of the PR that the report receives.
Regardless of the animals, each report brings more and more people into the light and increase the strength of the global warming awareness.
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