Why did Chevron launch the ‘We Agree’ ad campaign?



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    Launched on October 18, 2010 the “We Agree” advertising campaign highlights the common ground Chevron shares with people around the world on key energy issues.  It also describes the actions the company takes in producing energy responsibly and in supporting the communities where it operates.

    “We hear what people say about oil companies – that they should develop renewables, support communities, create jobs and protect the environment – and the fact is, we agree,” said Rhonda Zygocki, vice president of Policy, Government and Public Affairs at Chevron. “This campaign demonstrates our values as a company and the greater value we provide in meeting the world’s demand for energy.  There is a lot of common ground on energy issues if we take the time to find it.” 

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