I do not believe this to be the case. In North America we are still living in a consumer state where we view ‘BIGGER’ to be better. Sure a large portion of people believe that it is more important to save money and the environment by owning a smaller car (or preferably no car at all!?), however everyday as I commute to work I am reminded that a large majority of consumers need their Super-Sized SUV’s, 2 ton trucks, and V8 muscle cars. I have not seen any stats or trends to say that we are shifting away from large automobiles quite yet, although this idea is long overdue to take hold.
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