When did Nike become such a green company?



  1. 0 Votes

    Under the guidance of Phil Knight, Nike began to seriously pursue sustainability initiatives in 1993 with the start of their Nike Environmental Action Team (NEAT). By 1998 they launched a major initiative of sustainable business practices. In this decade Nike has launched it’s internal, “do the right thing” slogan and has continued to develop programs such as reuse a shoe while continuing to follow sustainable business practices.

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