Assuming that by “most profitable” you mean the one that makes the most money for its manufacturer, I would say that the jury would have to be out on that – there has not really been a long enough production history to say clearly.
I think that the Prius would be, soley based on sales. (It was the top selling car worldwide last year.)
Prius may be the best-selling hybrid, but most lists would put the Toyota Corrolla or Camry at higher sales, excluding small trucks. http://bestsellingcarsblog.com/category/world/
Well, there’s your answer!
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