I would say that the best way would be to use television. It would be the internet, but the problem is that the internet is so individualized that many people would not stop to read a statement about environmentalism unless they were already interested in it. A television broadcast would not necessarily get a ton of viewers either, but if it is in the news then Colbert or Stewart may be able to gain more awareness by making a parody of the environmentalism issues broadcast on the regular news.
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