Deforestation is a major problem in the Amazon Rainforest in South America. According to this article, a main drive behind the rampant deforestation is for coca cultivation for the manufacturing of cocaine. There are local initiatives to reforest the area, namely the Acopagro cooperative. In 2010, Nestle’s brand Vittel bought 350,000 seedlings to plant. Nestle Waters supports this initiative of reforestation.
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