What do you think of Jessica Alba’s The Honest Company?
She co-founded it with the creator of Shoedazzle. It’s supposed to be a green diaper company, amongst other things like eco-friendly sunscreen. I think it’s a great idea! The only con is that it’s all online. What do you guys think? I included a link to an article about this company –> http://pandodaily.com/2012/01/16/oh-baby-jessica-alba-and-brian-lee-launch-honest-com/