It is the American way of course, we live in a society constantly trying to keep up with the Joneses. We aren’t considered trendy or cool unless we have the latest version and gadget. It comes down to heavy saturation (try to find a place where there is not an advertisement) and peer pressure. Not to mention many gadgets are manufactured to have a short lifespan, forcing the consumer to go out and get a new one every year or so.
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