It’s all about communication. We’ve got to be able to articulate and demonstrate why green issues matter. It’s also important to respect that not everybody is going to fully commit to the green movement, but everybody can make changes to help support the ultimate goal. We’ll never be able to get everybody to follow one ideology, but we can certainly continue to build support and public awareness of it. Tell your friends, write stories for local papers, make websites, etc. — the whole suite of public-relations stuff. Just keep getting the word out there, keep presenting an accessible front to the public. Just my perspective.
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