How can radical industrialism help the environment?



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    Radical industrialism is a concept developed by Ray Anderson of Interface, Inc. that seeks to create a business model that takes into consideration all factors necessary for sustainability, including “people, process, product, place, and profit.” The idea is to create a sort of industrial ecology that promises to have zero overall impact on the environment over time. The way in which this can be done is by focusing on the quality of the process and engineering of the products being sold in such a way that benefits every single stakeholder, from craftsman, to customer, to CEO. It moves away from ideas of mass production and planned obsolescence toward customer satisfaction and long-term durability. This model of radical industrialism helped Interface, Inc. get ranked number one in a sustainability survey.

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