All commercial advertisement has the potential to impact the cause it represents; however if the advertisement is not especially rememberable or ceases then, well, it is normally quite unsuccessful. We see this with many movements. In the recent news, the advertisement of help for Haiti. In the beginning, it was quite substantial; however, has tapered off, and now we are seeing a slowing in donations. This can be assumed also for the rainforest commercials of the 90’s, which no longer exist.
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